I was tasked to brand the event: The Future of Humane Technology while adhering to the ASU brand guidelines. The Institute for Humanities Research invited faculty, students and the community to watch The symposium, streamed from ASU’s new Barrett and O’Connor Center in Washington, D.C.

Design: Creative Direction

Solution:

The Future of Humane Technology involved creating a logo, swag, and print collateral. This included a tote bag, booklet showcasing all the speakers, a brochure, and physical banners for the event. Visitors from across the U.S. joined in virtually and in-person.

Outcome:

The giveaways at the event were a huge success! The marketing and design won Best Event at The College Marketing Awards.